It’s finally here: The biggest shopping season of the year. With Thanksgiving only 48 hours away and Christmas in less than a month, take advantage of the sales spirit and make sure to be where your potential customers are already shopping – online.
According to Shop.org’s eHoliday survey, “half of retailers surveyed (51.1%) are planning to start their Thanksgiving weekend online promotions at least five days before the big weekend.”
Don’t let your own deals drown among the crowds. While major retailers dress up their websites for the cyber shopping season, take your storefronts inside customers’ social feeds. That way you ensure your products are most definitely seen and more likely to be purchased.
Have you already begun your holiday campaign this season?
Sure, selling digital products and physical merchandise with GETONIC POPshops seems obvious. What about selling services, like courses, repair, or even mini-sessions with a known sexologist?
Melissa Jones is a sexologist based in Texas, where she has operated her practice for the last three years.
“I provide little mini-sessions for those who want to see what a sexology consultation is all about,” says Melissa. “Each mini-session includes an exercise and a link to a little video where I give some tips on how to get the most out of the activity.”
She sells each mini-session through its own POPshop, so clients can pick and choose.
“Clients really like these little sessions because it allows them to see what I do before they commit to scheduling a full session with me.”
Melissa learned about GETONIC simply by searching online. “GETONIC works for me because they make it so easy to upload documents and promote them. My advice is to use a catchy image and title for your store that accurately describes what you’re selling.”
Check out an example of Melissa’s POPshops below and view her site here.
Inspired? Create your own funky POPshops now.
Combine the power of perceived popularity with Fear Of Missing Out and clinch the sale.
As your product comes close to selling out, alert your fans to the fact that they are only 30 or 20 or 5 items from missing out on the deal.
By sharing the level of product demand along with an indication that time is running out, entice wavering window shoppers to finally click Buy.
Don’t leave your product just hanging there!
Instead of just a product image, show a more personalized photo with people actually wearing, using or enjoying your merchandise. Relying on a stand-alone photo of your product might mean your customers aren’t getting the whole… picture.
Show us your best product image! Leave us a comment with a link to your POPshop.
Feeling like “a small fish in a big pond”? With around 2,707,766 results for ‘bag’ on eBay and 902,915 for ‘bracelet’ on Etsy, it’s no simple matter to get noticed in the crowd.
Instead of (or in addition to) setting up shop with the the seller masses, display your storefront where the customer crowd is already standing, waiting to hear from you: your social networks!
Did you know? Sell your existing deals from eBay, Amazon and Shopify on your social networks! Easily import your existing product offerings from eBay, Amazon and Shopify to GETONIC and instantly create a POPshop for each! Try it:
Have you tried it yet? Share your success story in the comments!
While people are at work, are they shopping online? If they are, best not to tell their bosses! Most people are watching their social feeds during the evening, while brands and sellers usually shut down at that point too. That gives you the benefit of grabbing extra user attention!
So remember that when you choose your posting schedule – off-hours are sale hours!
What do you think? If you agree, share this tip!
As winter creeps up for many of us around the globe, we bring you the GETONIC seller success story of Tom, the potentially life-saving temperature optical monitor.
Sam, a rep for the 15-year-old UK-based company, explains the product:
“Tom is a purpose-designed thermometer which warns of impending low room temperatures which might cause cold related illnesses. The product has been designed to engage families in taking necessary preventative measures for cold weather planning: Quickly and simply understand the temperature of a loved ones house by asking ‘How’s Tom?’, if he’s COOL or COLD and flashing blue then remedial action should be taken to avoid long term health issues caused by exposure to excessive cold in a living environment.”
The inventor of Tom lost his own grandmother because of a cold related illness. To this day he still is bemused by the fact that she never asked for help, and he and his family allowed this situation to go on unnoticed. Shockingly, more than 24,000 people die every year in the UK due to the cold and more than 170,000 are admitted to hospital in the UK for cold related illness. Tom aims to reduce these staggering numbers.
Sam adds, “Tom is a catalyst for change, we are empowering families to take ownership of this issue, Tom will help by providing invaluable help and information for families to use to combat this life threatening situation.”
Check out the company’s POPshop in use on the Tom website or embedded below:
After spotting GETONIC on Facebook, the Tom team decided to try it out. Some advice from Sam to other GETONIC sellers: “Get on board and help build the GETONIC community, I am sure GETONIC will continue to develop the platform as the users base increases.”
Ready for your interview? Get in touch!
It’s not just artsy hopefuls reposting their dream crafts. By August, Pinterest reached more than 70 million users, growing its user base by 43.7% in only five months. More importantly, these users are *buying products.*
With the gift-giving holiday season upon us, establish yourself on this growing social network! Get started by sharing your POPshops on Pinterest.
Learn more about leveraging Pinterest for exposure and sales.
Meet Eyal… Adi Eyal.
Our CEO is on a mission to Webit Congress in Istanbul, Turkey, to address the crowd with “License to Kill: Building an Internet Startup” and “Flipping Ecommerce on its Head: Bringing Stores to Customers.”
Here’s a sneak peek of Adi’s biggest tips:
- Start meeting customers where they already are: social networks.
- Learn the proven, age-old marketing trick out there, updated for the digital age.
- Turn product displays into instant purchasing opportunities.
Will you be at Webit Congress with us tomorrow? Come join Adi’s sessions, and please introduce yourself!
For more on Adi’s talks check out his Webit speaker page.
You made the sale… but wait, there’s more! Don’t walk away from a sale counting your cash and forgetting the most important post-sale process: asking your buyers for a review.
Have you learned valuable info from customer reviews?
Feel free to share this tip with your colleagues!